Ride-em & Rank-em
RIDE’EM AND RANK’EM
March 8, 2013
Every March we invite 35-40 of our local customers to a ski and board testing day. All our vendors arrive with their next seasons demos and hope for the high marks as our testers are sent out to ski or ride and rate the performance of the gear they've tried.
We have an interesting cross section of testers. We've invited skiers and riders who would be representative of the customers we see all season.
Here's How It Works:
- Each tester is assigned a range of ski or boards based on their ability level
- They spend the day putting each product through its paces
- They then rank each demo on a number of categories including edge hold, stability, versatility, quickness, and if the ski or board is appropriate for the level it is claiming to be
Then our job has just begun, we sort through the info to pick the best of the best to offer to you for the next season, and that is what you see in our store today.
Want to join our test team? We are always looking for the next test star! Send an email to Mike@wachusett.com and in a short biography let us know who you are, your background, your age* and why we shouldn't run this test without you. We are looking for solid skiers and riders, but also those who can develop a picture with words. Your email should reflect this. We'll need a full day commitment from you (8:30-2:30).
Looking forward to hearing from you.
*(18 and over only please)